Gen Z is Just Not That Into You: Why Direct Sales Needs to Rethink Recruitment for the Newest Workforce Generation According to Lending Tree, 58% of Gen Z has a side hustle, and nearly half intend to keep it as a long-term commitment. This gig-oriented mindset presents a unique challenge for direct sales organizations hoping […]
Embracing Simplicity in Direct Selling: Learning from the Modern Gig Economy For years, there’s been a sense within direct selling that the gig economy is out to steal their thunder. Many in the industry proudly regard direct selling as the “original gig economy,” offering people the chance to make extra income well before gig apps […]
In the digital marketplace, cart abandonment is the bane of e-commerce businesses. It’s the online equivalent of customers wandering your store, loading up their carts, only to leave them stranded in an aisle. But what if there was a way to entice them back, not just through emails or retargeting ads, but in real-time? Enter […]
The next evolution of ecommerce is here! Ecommerce has gone through three decades of evolution and significant growth despite original fears that a lack of human presence and social interaction would discourage online shopping. Despite the growth, ecommerce still accounts for less than 20% of global retail sales. Conversion rates of conventional ecommerce and of […]
